Created from a desire to dress our children in beautifully crafted, simple clothes and inspired by European classics, we allowed form to follow function and quality to be the foundation on which we build. GOAT-MILK kidware offers a pared down collection of children’s underwear and basics that are made of 100% organic, prewashed cotton and produced with a resolute commitment to quality, fair trade and the environment.
Roland and Tania met 20 years ago in the advertising world. They immediately became friends as well as colleagues and knew someday they would collaborate on a very special brand of their own. It was in Barcelona where they unknowingly set the wheels in motion for what would eventually become Goatmilk. Like many times before, Roland was traveling on a photo assignment to Spain when Tania asked him to bring back underwear for her son. An odd request, one might think, but it was the quality and aesthetic that she remembered from her childhood that made her yearn for these classic basics for her own child. By the time her second son was born, what had started as an occasional request had now become a necessity for Tania. Eventually, the idea caught on with several of Tania’s mom-friends and, before he knew it, Roland was practically taking orders for children’s underwear every time he traveled abroad.
Inspired by this chain of events, they decided to design and manufacture a collection of children’s underwear based on the same quality and European aesthetic they had come to love; in addition, they infused it with their own green sensibilities. During the few years that followed, Roland, with his fashion and design background began developing the line along side Tania, whose marketing and business gravitas coupled with her mom experience, helped solidify the brand. The result is a simple yet robust collection of children’s basics made with love, honesty and passion for both the product and our planet.